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Market positioning and regional context

Market positioning and regional context

Footfall, origins, economic profile of the area: put the reality of a market at the service of your location and business development decisions.

Footfall, origins, economic profile of the area: put the reality of a market at the service of your location and business development decisions.

Commercial positioning and territorial context

Real-world usage data for deployments that pay for themselves

The Insights platform crosses vehicle flows, parking durations, stop profiles by time slot and socio-demographic data to map out locations with high potential for use.

How many vehicles and people actually pass by a location? Where do they come from? At what times?
How do these flows compare from one neighbourhood
or city to another?

Qualify

Measure passing traffic flows in front of a location (volumes, vehicle types, time slots, trip origins)

Qualify

Measure passing traffic flows in front of a location (volumes, vehicle types, time slots, trip origins)

Compare

Compare multiple locations or areas based on the same indicators to make objective decisions

Compare

Compare multiple locations or areas based on the same indicators to make objective decisions

Follow

Identify areas of growth or decline and adjust your sales network accordingly

Follow

Identify areas of growth or decline and adjust your sales network accordingly

mobility - vehicle flows

Practical uses for a variety of professions

Retail, real estate, design offices: footfall analysis for commercial positioning integrates into your investment decisions, market research and network strategies.

Retail and distribution

Compare candidate locations based on measured footfall, identify the gaps in your network coverage and present your investment committee with a quantified and verifiable market analysis

Retail and distribution

Compare candidate locations based on measured footfall, identify the gaps in your network coverage and present your investment committee with a quantified and verifiable market analysis

Let us go further together

Discover how our data and our platform
adapt to your business challenges